<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-2512679923672343976</id><updated>2011-04-21T12:09:35.882-07:00</updated><category term='Exhibition advertises a creative streak'/><category term='Best of Best winners'/><category term='Asia Pacific Advertising Festival'/><category term='The 4th Young Lotus Workshop at AdFest 2007'/><category term='Japan Dominates Asia Pacific AdFest'/><category term='Jakarta Young Lotus TV Commercial Project'/><category term='1600 delegates for 10th Asia Pacific Advertising Festival'/><title type='text'>Jakarta Young Lotus</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>9</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-8735242979285080392</id><published>2007-08-01T06:20:00.000-07:00</published><updated>2008-12-09T04:57:25.096-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Exhibition advertises a creative streak'/><title type='text'>Exhibition advertises a creative streak</title><content type='html'>&lt;a href="http://4.bp.blogspot.com/_HV5xatuLuM4/RrCI4gH_1NI/AAAAAAAAAQo/2iSJFGhuDSs/s1600-h/frontpage.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5093721682833560786" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://4.bp.blogspot.com/_HV5xatuLuM4/RrCI4gH_1NI/AAAAAAAAAQo/2iSJFGhuDSs/s400/frontpage.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;div&gt;&lt;/div&gt;&lt;br /&gt;&lt;div&gt;&lt;span style="font-size:180%;color:#ff0000;"&gt;Exhibition advertises a creative streak&lt;/span&gt;&lt;br /&gt;Features - July 20, 2006&lt;br /&gt;Jonathan Dart, The Jakarta Post, Jakarta&lt;br /&gt;It was a scene that would raise eyebrows in any language or culture: Four Arab men laze around the Oval Office of the White House. One ties his camel to a desk while the others smoke their pipes in front of a belly dancer.&lt;br /&gt;The advertisement was part of a series designed for a computer game, Risk, where players use their armies to vie for global supremacy.&lt;br /&gt;Designed by the Saatchi &amp;amp; Saatchi agency in Singapore, the advertisement won the silver medal in the print division of the Asia Pacific Advertising Festival (Adfest), held in Thailand in March.&lt;br /&gt;It's one of many pieces now on display at Bentara Budaya art showroom, in Palmerah, Central Jakarta, as part of an attempt to promote Adfest in Indonesia.&lt;br /&gt;It is quite an ambitious exhibition for a number of reasons. First, it is rare that people would actually want to go out of their way for the privilege of viewing ads as works of art.&lt;br /&gt;That irony would surely not be lost on the advertisers themselves, who spend much time and money devising ways to reach their target audience.&lt;br /&gt;Second, Indonesia has traditionally struggled to compete with countries such as Japan and Malaysia at the annual Adfest competition.&lt;br /&gt;No advertiser from this country has ever won a medal at Adfest, and on only one occasion has an Indonesia advertiser even been announced as a finalist.&lt;br /&gt;There may be many reasons for this. According to Indonesian Association of Advertising Agencies (PPPI) chairman Narga Shakri Habib there is a difference between creative advertisements and an effective ad campaign.&lt;br /&gt;"They say, a good creative ad is not necessarily good advertising," Narga said. "Some people make ads specifically to win awards, and then there's the ads that have an impact on people."&lt;br /&gt;"We're looking to have ads in Indonesia that are able to appeal to people, and also are able to compete in the awards."&lt;br /&gt;A simple look at some prominent billboards in Jakarta will show that effective marketing in Indonesia does not necessarily need to be creative in an arty sense.&lt;br /&gt;Some local advertisements are totally direct with their message, such as the one authorized by the National Narcotics Body (BNN), which leaves little doubt as to the effects of drugs on young people.&lt;br /&gt;The billboard shows twin shots of a young man, one dressed in a suit smiling, the other lying dead in a coffin. The banner underneath reads, "This high or that `high'?"&lt;br /&gt;"In advertising, we're talking about communication, and every country has different segmentation, and their cultures are different," Nargo said. "Each country has a different way (of advertising), because we're trying to reach different segments and target audiences."&lt;br /&gt;"Indonesian people are, of course, different to Thai people and Japanese."&lt;br /&gt;But there are some signs that Indonesian advertisers are becoming more creative.&lt;br /&gt;In this year's Young Lotus Awards, a section of Adfest for the "rising stars" of the industry, two junior Jakartan advertisers were selected as finalists: Capriana Natalia from David Marketing and Nico Owen from Lowe Worldwide Indonesia.&lt;br /&gt;It's an important feat because, despite the obvious cultural differences that exist at a contest such as Adfest, the most successful advertisements have an appeal that transcends language and cultural barriers.&lt;br /&gt;There were many advertisements in the campaign for Risk other than the spoof on an Arab White House. They include Indian troops marching through Tiananmen Square and an African Queen inspecting the British Royal Guard.&lt;br /&gt;For Narga Shakri Habib, good humor and creativity are elements of advertising that are universal throughout the world, and are necessary to ensure that a product is able to reach a global market.&lt;br /&gt;"If you look at all these ads, they have something in common -- they are all simple, [with] almost no wording," he said. "Basically, the idea is to keep it simple, with a single message."&lt;br /&gt;"A good ad should be universal. For instance, no matter what region you are from, you look at this ad [for Risk] and you can understand it, no matter what language you speak."&lt;br /&gt;With that in mind, Nargo said he has some ambitious goals for Indonesian advertisers.&lt;br /&gt;"There are no Indonesian ads in this room yet," he said.&lt;br /&gt;"Hopefully, next year we'll have something of our own to show off."&lt;br /&gt;(The work of selected finalists in the Adfest competition is on display 10 a.m. - 6 p.m. daily through July 23 at Bentara Budaya art showroom, Jl. Palmerah Selatan 17, Palmerah, Central Jakarta.) &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-8735242979285080392?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/8735242979285080392/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=8735242979285080392' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/8735242979285080392'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/8735242979285080392'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/08/exhibition-advertises-creative-streak.html' title='Exhibition advertises a creative streak'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/_HV5xatuLuM4/RrCI4gH_1NI/AAAAAAAAAQo/2iSJFGhuDSs/s72-c/frontpage.jpg' height='72' width='72'/><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-3731637250392728612</id><published>2007-06-07T10:20:00.000-07:00</published><updated>2007-08-16T04:31:55.215-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Jakarta Young Lotus TV Commercial Project'/><title type='text'>Jakarta TVC Commercial Young Lotus</title><content type='html'>Jakarta TVC Commercial Young Lotus&lt;br /&gt;&lt;br /&gt;&lt;embed style="width:400px; height:326px;" id="VideoPlayback" type="application/x-shockwave-flash" src="http://video.google.com/googleplayer.swf?docId=5549342575154334918&amp;hl=en" flashvars=""&gt; &lt;/embed&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-3731637250392728612?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/3731637250392728612/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=3731637250392728612' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/3731637250392728612'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/3731637250392728612'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/jakarta-tvc-commercial-young-lotus.html' title='Jakarta TVC Commercial Young Lotus'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-6678313893701941084</id><published>2007-06-07T10:18:00.000-07:00</published><updated>2007-08-16T04:32:10.321-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Jakarta Young Lotus TV Commercial Project'/><title type='text'>Jakarta Shooting Day</title><content type='html'>Jakarta Shooting Day&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;embed style="width:400px; height:326px;" id="VideoPlayback" type="application/x-shockwave-flash" src="http://video.google.com/googleplayer.swf?docId=-4823956718059997942&amp;hl=en" flashvars=""&gt; &lt;/embed&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-6678313893701941084?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/6678313893701941084/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=6678313893701941084' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/6678313893701941084'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/6678313893701941084'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/jakarta-shooting-day.html' title='Jakarta Shooting Day'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-8636521984488512254</id><published>2007-06-07T10:17:00.000-07:00</published><updated>2007-08-16T04:32:30.768-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Jakarta Young Lotus TV Commercial Project'/><title type='text'>Jakarta Present Story Board</title><content type='html'>Jakarta Present Story Board&lt;br /&gt;&lt;br /&gt;&lt;embed style="width:400px; height:326px;" id="VideoPlayback" type="application/x-shockwave-flash" src="http://video.google.com/googleplayer.swf?docId=-8039825588843295923&amp;hl=en" flashvars=""&gt; &lt;/embed&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-8636521984488512254?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/8636521984488512254/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=8636521984488512254' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/8636521984488512254'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/8636521984488512254'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/jakarta-present-story-board.html' title='Jakarta Present Story Board'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-332846129746196993</id><published>2007-06-07T10:15:00.000-07:00</published><updated>2007-06-07T10:16:01.082-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='The 4th Young Lotus Workshop at AdFest 2007'/><title type='text'>The 4th Young Lotus Workshop at AdFest 2007</title><content type='html'>The 4th Young Lotus Workshop at AdFest 2007 was moderated by BBDO Asia Pacific and attended by twenty-eight young creatives from fourteen countries, including Bangkok, Beijing, Colombo, Dhaka, Ho Chi Minh, Hong Kong, Jakarta, Kuala Lumpur, Manila, Mumbai, Seoul, Singapore, Taipei and Tokyo.....More &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; Planet Japan sweeps up on AdFests final night. Tokyo agencies win Best of Category Lotus Awards&lt;br /&gt;&lt;br /&gt;Agencies from Tokyo walked away with Best of Category for Film, Radio, Cyber and Contagious Innovation Lotus Awards at the gala dinner for AdFest 2007, held at PEACH, Royal Cliff Beach Resort in Pattaya, Thailand...More &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; Best of Best winners from Bangkok and Singapore for Print and Outdoor&lt;br /&gt;&lt;br /&gt;The third day of events at the 10th Asia Pacific Advertising Festival (AdFest), held at PEACH, the Royal Cliff Beach Resort in Pattaya Thailand revealed the winners of Print, Outdoor, DM and Print Craft categories for the Lotus Awards....More &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; AdFest Exhibition Outgrows PEACH and expands to three floors&lt;br /&gt;&lt;br /&gt;AP AdFest 2007 is the largest ever. 5,102 creative works have been submitted from over five hundred agencies in forty-nine cities around the region - a six per cent increase on the number of entries entered in 2006...More &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; 1,600 Delegates at AdFest 2007 Treated to a Party Atmosphere&lt;br /&gt;&lt;br /&gt;A 1,600 delegates for 10th Asia Pacific Advertising Festival (AdFest), were welcomed by a live band at the entrance of the venue at PEACH, Royal Cliff Beach Resort in Pattaya Thailand. The carnival atmosphere broadcast that the celebrations were about to commence for the largest ever gathering of advertising and production professionals in Asia Pacific...More&lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; WE HOPE YOU DON’T WIN!&lt;br /&gt;&lt;br /&gt;That was the message screaming from a giant billboard welcoming our cab as it made its way into Pattaya town, courtesy of McCann Erickson Thailand. Which reminded me that McCann had upped its ante in recent years at Asia Pacific’s premier advertising event, notably McCanns no holds-barred party which is, interestingly, labeled Creative Coup this Friday night....More&lt;br /&gt; &lt;br /&gt; &lt;br /&gt; &lt;br /&gt; AdFest 2007 celebrates “Turning 10” after a decade of championing creativity in Asia Pacific.&lt;br /&gt;&lt;br /&gt;AdFest is “Turning 10”. For four days from 14-17 March 2007, it will celebrate a decade of success from which has emerged the largest regional awards event in Asia Pacific. A fifteen per cent increase in registration means the biggest contingent of over 1600 delegates from more than forty countries around the world...More&lt;br /&gt; &lt;br /&gt; &lt;br /&gt;  &lt;br /&gt; &lt;br /&gt;Past / Related Articles:  &lt;br /&gt;YOUNG LOTUSES BATTLE IT OUT AT CREATIVE COMPETITION&lt;br /&gt;THE REMARKABLE FIVE SCREEN THEIR FILMS AT ADFEST 2007&lt;br /&gt;JIMMY LAM APPOINTED PRESIDENT OF THE ASIA PACIFIC ADVERTISING FESTIVAL&lt;br /&gt;FIRST 50 RADIO ENTRANTS TO ADFEST INVITED TO TONY HERTZ'S RADIO WORKSHOP&lt;br /&gt;INTERVIEW WITH ADFEST 2007 PRESS LOTUS CHAIRMAN PIYUSH PANDEY&lt;br /&gt;LINDA LOCKE: OUTDOOR HAS TO BRING ALIVE THE IDEA&lt;br /&gt;MALAYSIAN TIGERS DEVOUR CANNES LIONS!&lt;br /&gt;Adfest 2007 - Notable Wins - Saatchi &amp; Saatchi&lt;br /&gt;Adfest 2007 - Notable Wins - TBWA&lt;br /&gt;Adfest 2007 - Notable Wins - Lowe &amp; Partners&lt;br /&gt;Adfest 2007 - Notable Wins - Naga DDB&lt;br /&gt;Adfest 2007 - Notable Wins - Arc Worldwide&lt;br /&gt;Adfest 2007 - Notable Wins - Interface&lt;br /&gt;Adfest 2007 - Notable Wins - Bates&lt;br /&gt;Adfest 2007 - Notable Wins - BBDO&lt;br /&gt;Adfest 2007 - Notable Wins - JWT&lt;br /&gt;The beaches of Pattaya glitter like Gold…&lt;br /&gt;ROLLING WITH THE TIMES...&lt;br /&gt;TONY HERTZ: LANGUAGE ISN'T A BARRIER AT THE ADFEST RADIO LOTUS AWARDS&lt;br /&gt;ADFEST ANNOUNCES 2007 FILM AND PRINT CRAFT LOTUS AWARDS CHAIRPERSONS&lt;br /&gt;ADFEST TEAMS UP WITH CONTAGIOUS TO LAUNCH THE ULTIMATE ACCOLADE FOR ASIAN CREATIVITY&lt;br /&gt;How we can rule at AdFest 2007!&lt;br /&gt;AdFest Announces 2007 Chairpersons for DM and Cyber Lotus Awards&lt;br /&gt;AdFest Announces 2007 Chairpersons for TV, Outdoor and Print Lotus Awards&lt;br /&gt;AdFest 2007 extends to 4 days festival on Mar 14-17&lt;br /&gt;Adfest goes Global!&lt;br /&gt;AdFest 2006 Jury President heads to Oscars!&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-332846129746196993?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/332846129746196993/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=332846129746196993' title='1 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/332846129746196993'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/332846129746196993'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/4th-young-lotus-workshop-at-adfest-2007.html' title='The 4th Young Lotus Workshop at AdFest 2007'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>1</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-1249134453804187214</id><published>2007-06-07T10:14:00.001-07:00</published><updated>2007-06-07T10:14:28.212-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='1600 delegates for 10th Asia Pacific Advertising Festival'/><title type='text'>1600 delegates for 10th Asia Pacific Advertising Festival</title><content type='html'>1600 delegates for 10th Asia Pacific Advertising Festival (AdFest), were welcomed by a live band at the entrance of the venue at PEACH, Royal Cliff Beach Resort in Pattaya Thailand. The carnival atmosphere broadcast that the celebrations were about to commence for the largest ever gathering of advertising and production professionals in Asia Pacific.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;The event kicked off with concurrent screenings of 895 TV award entries and an exhibition of two-dimensional media works, spanning three floors of the convention hall. This included 1,453 press entries and 1,392 outdoor entries as well as entries for DM, Cyber, 360 and Contagious Lotus for Innovation awards.&lt;br /&gt;&lt;br /&gt;AP AdFest 2006 is the largest yet. 5,012 creative works have been submitted from over five hundred agencies in forty-nine cities around the region - a six per cent increase on the number of entries entered in 2006.&lt;br /&gt;&lt;br /&gt;The AdFest speaker sessions kicked off in the afternoon with the latest Gunn Report, the global ranking of creative success, presented by Donald Gunn.&lt;br /&gt;&lt;br /&gt;In the Gunn Report, Thailand was ranked as the 5th most awarded country worldwide in 2006 and first in Asia Pacific.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Four Asia Pacific agencies fared well in the Gunn Report’s worldwide rankings. Ogilvy &amp; Mather Bangkok took 20th position, JEH United Bangkok was placed 19th equal, Creative Juice/G1 Bangkok was 9th and Dentsu (Tokyo &amp; Osaka) was ranked 3rd equal.&lt;br /&gt;&lt;br /&gt;Thailand production company, Phenomena was also ranked the second most awarded production company in the world in 2006, against stiff competition from London production companies, which took first, third and fourth places. Thanonchai Sornsrivichai from Phenomena trounced all the competition to become the most awarded director in the world in 2006.&lt;br /&gt;&lt;br /&gt;AdFest Lotus Awards play a contributing part towards worldwide rankings in the Gunn Report and this year’s results are eagerly anticipated.&lt;br /&gt;&lt;br /&gt;Judging for the Lotus Awards started on Sunday, March 11th and fifty-one judges have generously given their time to select the winners for ten award categories, including TV, Press, Outdoor, DM, Cyber, Radio, 360, Contagious Lotus for Innovation, Film Craft and Print Craft.&lt;br /&gt;&lt;br /&gt;While the judges were hard at work selecting the Lotus Awards, another group of people were burning the midnight oil. While most delegates were preparing to travel to AdFest, twenty-eight young creatives from fourteen different countries were stretching their minds to complete the 60 second commercial brief given to them, entitled, ‘You can do good things in Pattaya’. The Young Lotus Workshop took place from 12 -14th March and was moderated by BBDO Asia, who invited an international group of speakers from BBDO offices in Europe and Asia. The entire project has been filmed reality-style and the edited results will be presented to delegates at AdFest on Saturday, 17th March.&lt;br /&gt;&lt;br /&gt;Jimmy Lam, President of the AdFest Working Committee says, “The Young Lotus Workshop starts a fire in the belly of participants that keeps smouldering, until long after AdFest closes. Contestants are exposed to a wealth of experience and talent, learn the thrill of close competition and build relationships across the region that they will remember for the rest of their careers.”&lt;br /&gt;&lt;br /&gt;Young Lotus participants were pre-selected by the local advertising association in each country and have already outshone their competitive compatriots. Winning Young Lotus will define their achievement on a regional level. Participants for this year’s workshop include teams from Bangkok, Beijing, Colombo, Dhaka, Ho Chi Minh City, Hong Kong, Jakarta, Kuala Lumpur, Manila, Mumbai, Seoul, Singapore, Taipei and Tokyo.&lt;br /&gt;&lt;br /&gt;The first day at AdFest 2007 concluded with two speaker sessions in the afternoon.&lt;br /&gt;&lt;br /&gt;David McCaughan from McCann-Erickson Tokyo presented insights into what really motivates consumers from the McCann PULSE research study. His first insight was the title of his presentation, “Don’t Call Them Consumers”.&lt;br /&gt;&lt;br /&gt;Japan Association of TV Commercial Production Companies (JAC) presented five short films produced by young directors from around Asia. The theme they worked on was “Turning Ten” and the showcase of creativity comprised of five very different views. Directors contributing to this annual project were Ms. Kyoko Funakoshi from AOI Adverting Promotion Inc., Tokyo; Ms. Samantha Scott-Blackhall from Salt Films Pte Ltd in Singapore; Ms. Marian Basa from Industria Productions in Manila; Mr. Rezaur R Khan Piplu from Adcomm Limited/Screaming Girl Production in Bangladesh and Mr. Ben Fisher from Curious Film Ltd, Auckland.&lt;br /&gt;&lt;br /&gt;To end the day, delegates were treated to an evening gathering around the Royal Cliff Beach Resort poolside for the official Welcoming Ceremony of the regional advertising festival. &lt;br /&gt;&lt;br /&gt;AdFest has ten years of success to look back on but more importantly, the chance in the future to educate, encourage and influence the next generation of creative communicators in Asia Pacific.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-1249134453804187214?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/1249134453804187214/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=1249134453804187214' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/1249134453804187214'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/1249134453804187214'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/1600-delegates-for-10th-asia-pacific.html' title='1600 delegates for 10th Asia Pacific Advertising Festival'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-6766287518499096464</id><published>2007-06-07T10:13:00.001-07:00</published><updated>2007-06-07T10:13:32.893-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Best of Best winners'/><title type='text'>Best of Best winners</title><content type='html'>Best of Best winners from Bangkok and Singapore for Print and Outdoor&lt;br /&gt;&lt;br /&gt;7 Best of category winners in Print Craft but no Best of Show for DM . &lt;br /&gt;&lt;br /&gt;The third day of events at the 10 th Asia Pacific Advertising Festival (AdFest), held at PEACH, the Royal Cliff Beach Resort in Pattaya Thailand revealed the winners of Print, Outdoor, DM and Print Craft categories for the Lotus Awards. &lt;br /&gt;&lt;br /&gt;Print &lt;br /&gt;&lt;br /&gt;Best of Print was awarded to Leo Burnett Bangkok for its campaign for Clima Bicycle Lock (Barrier Cycle) Its work for the same client also won a silver award. &lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Piyush Pandey, Executive Chairman &amp; National Creative Director for Ogilvy &amp; Mather Indiaa and chairman of the print judging panel said, “In my opinion, the standard of work was higher than last year’s AdFest. It was hard to choose between the golds but after much discussion the judging panel came to a strong consensus on the Best of Press Award”. &lt;br /&gt;&lt;br /&gt;Out of 1,453 print entries, forty-eight Press Lotus Awards were presented, including twenty-seven bronze, thirteen silver and seven gold awards, plus Best of Press. Winning agencies were from Bangkok. Ho Chi Minh City, Hong Kong, Kuala Lumpur, Mumbai, Petaling Jaya, Singapore and Sydney. &lt;br /&gt;&lt;br /&gt;Ogilvy &amp; Mather Singapore won two gold awards. The rest were picked up by BBDO Bangkok, BBDO Singapore, Leo Burnett Bangkok, Ogilvy &amp; Mather Mumbai and Saatchi &amp; Saatchi Singapore. &lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Coke Music - T-Shirt (Ogilvy &amp; Mather Asia Pacific - Hong Kong)&lt;br /&gt;&lt;br /&gt; &lt;br /&gt;Fanta Extra Lime - Straight Hair (Ogilvy &amp; Mather Shanghai Advertising - Shanghai) &lt;br /&gt;Outdoor &lt;br /&gt;&lt;br /&gt;BBDO Singapore won Best of Outdoor for its work for Wrangler. The award was one of three golds given for Outdoor entries. The other two golds were picked up by Euro RSCG Flagship Bangkok for its work on Vanish and Ogilvy &amp; Mather Manila, which won for its work for Pond’s Anti-Bacterial Facial Wash.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Wrangler – Squat (BBDO Singapore Pte Ltd – Singapore)&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Wrangler – Slouch (BBDO Singapore Pte Ltd – Singapore) &lt;br /&gt;Linda Locke, Regional Executive creative director for Leo Burnett Singapore was chairman of the outdoor judging panel. She explained, “Although there was a high number of entries for the category, the overall standard of work was lower than usual, which is reflected in the number of gold awards given out”.&lt;br /&gt;&lt;br /&gt;In addition to the three gold and Best of Outdoor awards, the judging panel selected seven bronze and four silver Lotus Awards from 1,392 outdoor entries. There Winning agencies were from Bangkok, Jakarta, Kuala Lumpur, Manila, Mumbai, Petaling Jaya, Shanghai, Singapore and Sydney. &lt;br /&gt;&lt;br /&gt;DM &lt;br /&gt;&lt;br /&gt;Out of 256 direct marketing entries, eleven awards were presented. &lt;br /&gt;&lt;br /&gt;Seven bronze and four silver trophies were awarded but no gold awards or Best of Category were given out. Agencies winning metal hailed from Bangkok, Kolkata, Kuala Lumpur, Mumbai, Singapore, Sydney and Tokyo. &lt;br /&gt;&lt;br /&gt;Print Craft &lt;br /&gt;&lt;br /&gt;In the second year for Print Craft Lotus Awards 286 entries were received. Steve Dunn, Head of Art for JWT London was chairman of the judging panel. Of this year’s awards he said, “The work entered for Print Craft was not of as high a standard as the inaugural year and it was a surprise not to be able to give an award for Best Photography.” &lt;br /&gt;&lt;br /&gt;Seven awards were given for work selected as Best of Category. &lt;br /&gt;&lt;br /&gt;The award for ‘Best Use of Photography’ was presented to BBDO Singapore for ‘Wrangler’. Best Illustration was won by JWT Manila for its work for Philippines Animal Welfare Society (PAWS), while McCann-Erickson Singapore picked up ‘Best Use of Illustration’ for its campaign for the National Council on Problem Gambling’. &lt;br /&gt;&lt;br /&gt;Best Typography was awarded to JWT Singapore for its ‘Egg-Yolk’ ad for Smarties and Ogilvy &amp; Mather Singapore was the recipient of the award for ‘Best Art Direction’. &lt;br /&gt;&lt;br /&gt;The run on awards going to Singapore was broken by Remix Studio Bangkok which picked up the award for ‘Best Retouching’ for ‘Be-ing’, but the last Print Craft award went to Singapore again, presented to Saatchi &amp; Saatchi Singapore for ‘Best use of Retouching’ for its work on ‘Aware’. &lt;br /&gt;&lt;br /&gt;Speaker Sessions &lt;br /&gt;&lt;br /&gt;For the first time, AdFest has organised a Radio Workshop, to be conducted by highly-acclaimed radio guru Tony Hertz. &lt;br /&gt;&lt;br /&gt;The informative half-day programme, entitled “Radio for Art Directors” was so popular that the workshop was to be repeated on the final day of the festival. At the workshop, Tony coached creatives on what makes a good radio commercial, and how to bring that good commercial to greatness. &lt;br /&gt;&lt;br /&gt;Says Tony Hertz, managing director and creative director of Hertz;Radio and Other Clever Advertising and the judging chairman for AdFest Radio Lotus Awards, “There is a misconception that as one of the smaller categories, radio awards are the easiest awards to win, but this is not the case. Award-winning radio advertising needs great conceptual ideas and to be produced to the highest international standards.” &lt;br /&gt;  &lt;br /&gt; Speakers for day two at AP AdFest 2006 focused on finding that great creative idea. Peter Souter from AMV BBDO, London talked about “The Evolution of Guinness”, specifically explaining the route that the agency took to get to its award-winning work for the famous beverage. &lt;br /&gt;&lt;br /&gt;He took delegates on a journey of advertising development that featured a selection of commercials from AMV BBDO that “all do a smart thing”. That “thing” was that they all turn the problem upside down to become the solution. His presentation amply illustrated that great ads have a simple, emotional communication running through them, which has the ability to change the way people think about what is being advertised. &lt;br /&gt; &lt;br /&gt;&lt;br /&gt;&lt;br /&gt;Following Peter Souter, the Young Lotus Workshop moderating team from BBDO Asia took to the stage to update AdFest delegates on the latest from the reality of the creative process, which was filmed throughout the two-day event. T he BBDO team included Chris Thomas - Chairman &amp; CEO BBDO Asia Pacific, Peter Souter - Deputy Chairman and CCO, AMV BBDO London, Suthisak Sucharittanonta - Chairman &amp; CCO, BBDO Bangkok, David Guerrero - Chairman &amp; CCO, BBDO Guerrero/Ortega and Simon Bond - Regional Director, Proximity Asia. The results of the Young Lotus Workshop will be revealed on Saturday at the Gala dinner and Awards presentation. &lt;br /&gt;&lt;br /&gt;In the after-lunch slot, Mr. Benjamin Palmer giving advice on ‘Learning by doing' and Mr. Lewis Blackwell led a panel discussion with creatives expert in print, reviewing some of the print work entered and guiding delegates to ‘Look, don't read”. &lt;br /&gt;&lt;br /&gt;AP AdFest 2007 is the largest yet. 5,012 creative works have been submitted from over five hundred agencies in forty-nine cities around the region - a six per cent increase on the number of entries entered in 2006.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-6766287518499096464?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/6766287518499096464/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=6766287518499096464' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/6766287518499096464'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/6766287518499096464'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/best-of-best-winners.html' title='Best of Best winners'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-1613812397745814342</id><published>2007-06-07T10:12:00.001-07:00</published><updated>2008-12-09T04:57:25.179-08:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Asia Pacific Advertising Festival'/><title type='text'>Asia Pacific Advertising Festival</title><content type='html'>&lt;span style="font-size:180%;color:#ff0000;"&gt;為什麼天空退出影片&lt;/span&gt;&lt;br /&gt;&lt;span style="font-size:180%;color:#ff0000;"&gt;Why Sky Exits Films ?????&lt;/span&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;The Most Awarded Production Companies in the world&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;p&gt;&lt;a href="http://2.bp.blogspot.com/_Pa2tliG9L-c/RkB-p1D87bI/AAAAAAAAAIo/52hRGUnFI5Y/s1600-h/AAA_014.JPG"&gt;&lt;img id="BLOGGER_PHOTO_ID_5062185238247828914" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://2.bp.blogspot.com/_Pa2tliG9L-c/RkB-p1D87bI/AAAAAAAAAIo/52hRGUnFI5Y/s400/AAA_014.JPG" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sky Exits Films&lt;/span&gt; Production House in Bangkok Thailand. &lt;span style="font-size:130%;color:#ff0000;"&gt;We were no. 5 The Most Director Awarded in the world and no. 9 The Most Awarded Production Companies in the world in 1999 from Gunn Report from Shots.&lt;/span&gt; We are one of a leader production house for TV Commercial to support most of large and well-established advertising agencies both local and worldwide.&lt;br /&gt;&lt;br /&gt;&lt;a href="http://4.bp.blogspot.com/_Pa2tliG9L-c/RkB-2VD87cI/AAAAAAAAAIw/x_J-H8LeaDQ/s1600-h/AAA_012.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5062185452996193730" style="DISPLAY: block; MARGIN: 0px auto 10px; CURSOR: hand; TEXT-ALIGN: center" alt="" src="http://4.bp.blogspot.com/_Pa2tliG9L-c/RkB-2VD87cI/AAAAAAAAAIw/x_J-H8LeaDQ/s400/AAA_012.jpg" border="0" /&gt;&lt;/a&gt; We are located at 2136/5-6 Ladprao Rd, Wangthonglang, Bangkok 10310 THAILAND.&lt;br /&gt;&lt;br /&gt;Contact us: Tel no. + 66 2933 6470 / Fax no. + 66 2530 3666&lt;br /&gt;&lt;br /&gt;E-mails us: &lt;a href="mailto:aum@skyexits.com"&gt;aum@skyexits.com&lt;/a&gt; , &lt;a href="mailto:krom@skyexits.com"&gt;krom@skyexits.com&lt;/a&gt; , &lt;a href="mailto:juh@skyexits.com"&gt;juh@skyexits.com&lt;/a&gt;&lt;br /&gt;(Juh Mobile Phone no. + 66 8 5070 1205)&lt;br /&gt;&lt;br /&gt;Home Page &lt;a href="http://www.skyexits.com/"&gt;http://www.skyexits.com/&lt;/a&gt;&lt;br /&gt;Blog : &lt;a href="http://skyexits-showreel.blogspot.com/"&gt;http://skyexits-showreel.blogspot.com/&lt;/a&gt;&lt;br /&gt;Blog : &lt;a href="http://skyexits.blogspot.com/"&gt;http://skyexits.blogspot.com/&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Cantonese:&lt;br /&gt;&lt;span style="color:#ff0000;"&gt;為什麼天空退出影片&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;br /&gt;&lt;a href="http://skyexits-showreel.blogspot.com/"&gt;Sky Exits Films Production House in Bangkok Thailand&lt;/a&gt;. 1999 年我們是第5 多數主任 Awarded 的在世界和第9 被授予的生產公司在世界從 Gunn 報告從射擊&lt;br /&gt;我們是一個一個領導生產房子使電視商務支持大多大和源遠流長的廣告商地方和全世界&lt;br /&gt;&lt;br /&gt;我們被找出在&lt;br /&gt;2136/5-6 Ladprao Rd, Wangthonglang, 曼谷10310 泰國&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;與我們聯繫 : Tel no. + 66 2933 6470 / Fax no. + 66 2530 3666&lt;br /&gt;&lt;br /&gt;E-mails us: &lt;a href="mailto:aum@skyexits.com"&gt;aum@skyexits.com&lt;/a&gt; , &lt;a href="mailto:krom@skyexits.com"&gt;krom@skyexits.com&lt;/a&gt; , &lt;a href="mailto:juh@skyexits.com"&gt;juh@skyexits.com&lt;/a&gt;&lt;br /&gt;(Juh Mobile Phone no. + 66 8 5070 1205)&lt;br /&gt;&lt;br /&gt;Home Page &lt;a href="http://www.skyexits.com/"&gt;http://www.skyexits.com/&lt;/a&gt;&lt;br /&gt;Blog: &lt;a href="http://skyexits-showreel.blogspot.com/"&gt;http://skyexits-showreel.blogspot.com/&lt;/a&gt;&lt;br /&gt;Blog: &lt;a href="http://skyexits.blogspot.com/"&gt;http://skyexits.blogspot.com/&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;Japanese:&lt;br /&gt;&lt;br /&gt;&lt;a href="http://skyexits-showreel.blogspot.com/"&gt;Sky Exits Films Production House in Bangkok Thailand&lt;/a&gt;.&lt;br /&gt;私達はほとんどのディレクター第5 Awarded 世界のおよび第9 打撃からのGunn のレポートからの1999 年に世界の最も与えられた生産の会社だった。私達はローカル大きく、確立した広告代理店のほとんどを支えるTV のコマーシャルのためのリーダーの生産の家の1 才及び世界的にである。私達は2136/5-6 Ladprao Rd 、Wangthonglang 、バンコク10310 タイにいる。&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;私達に連絡しなさい&lt;br /&gt;: Tel no. + 66 2933 6470 / Fax no. + 66 2530 3666&lt;br /&gt;E-mails us: &lt;a href="mailto:aum@skyexits.com"&gt;aum@skyexits.com&lt;/a&gt; , &lt;a href="mailto:krom@skyexits.com"&gt;krom@skyexits.com&lt;/a&gt; , &lt;a href="mailto:juh@skyexits.com"&gt;juh@skyexits.com&lt;/a&gt;&lt;br /&gt;(Juh Mobile Phone no. + 66 8 5070 1205)&lt;br /&gt;&lt;br /&gt;Home Page &lt;a href="http://www.skyexits.com/"&gt;http://www.skyexits.com/&lt;/a&gt;&lt;br /&gt;Blog: &lt;a href="http://skyexits-showreel.blogspot.com/"&gt;http://skyexits-showreel.blogspot.com/&lt;/a&gt;&lt;br /&gt;Blog: &lt;a href="http://skyexits.blogspot.com/"&gt;http://skyexits.blogspot.com/&lt;/a&gt;&lt;br /&gt;&lt;/p&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;a href="http://1.bp.blogspot.com/_Pa2tliG9L-c/Rj4NqFD867I/AAAAAAAAAE4/0uv8QX52aGk/s1600-h/camera01.jpg"&gt;&lt;img id="BLOGGER_PHOTO_ID_5061498047775435698" style="FLOAT: left; MARGIN: 0px 10px 10px 0px; CURSOR: hand" alt="" src="http://1.bp.blogspot.com/_Pa2tliG9L-c/Rj4NqFD867I/AAAAAAAAAE4/0uv8QX52aGk/s400/camera01.jpg" border="0" /&gt;&lt;/a&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;&lt;span style="font-size:180%;"&gt;Sky Exits Films&lt;/span&gt; &lt;/span&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;Production in Bangkok Thailand Welcomes you.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#ff0000;"&gt;We are one of the leading teams of professionals excelling in executing and handling Film Shooting and Film Crews, for over Twenty Years, in Thailand &amp; South Asia.&lt;/span&gt; We are handling the shoot of Features Films/ Commercials/ Documentaries Films/ Still Shoots / Promos/ Serials / Music VDO / Events Management in Thailand.&lt;br /&gt;&lt;br /&gt;Complete film shooting solutions, that's we offer. Sky Exits Films have complete infrastructure for smooth production. Sky Exits Films is a production service company having team of professionals, which organize everything from selecting of the best locations including completion of all kind of formalities like taking necessary permission from Government bodies so as to complete the task smoothly.Sky Exits Films is well known name in Film and Advertising world. We have built our reputation for reliability, quality services and the fact that we have never gone over budget and time limit in the projects we have completed.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Company Profile:&lt;/span&gt;&lt;br /&gt;We have been associated with various prestigious International and Thailand organizations. We have been facilitating them in the entire shooting process.&lt;br /&gt;The location scouting, location permissions and fixing, Logistics, Assigning crew, Coordination on shoot and other logistic activities are our forte. We can handle Features Films/ Commercials/ Documentaries Films/ Still Shoots / Promos/ Serials / Music VDO / Events Management in Thailand.&lt;br /&gt;We could look for a location depending on your script and story board. We can e-mail you some of the photographs to give you a right idea of the location.&lt;br /&gt;As per ones requirement we can arrange permissions from the Ministry of Information and Broadcasting, Ministry of External Affairs, Ministry of Home and any other government authority wherever required for shooting (Railways, Civil Aviation, and Archeological Survey of Thailand etc.).&lt;br /&gt;&lt;br /&gt;All private permission could also be obtained.We can negotiate with hotels, transporters, arrange for custom clearance for equipments to get the shoot planed and arrange on a daily basis. And thereafter do the post production as per your requirement&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Work Profile :-&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• Location scouting and location racy.&lt;br /&gt;• Heading the Production &amp;amp; Technical Department.&lt;br /&gt;• Preparing of Budget for the all In-House Programmed.&lt;br /&gt;• Planning of the Technical configuration of the Broadcast Equipment for the Studio Set-up&lt;br /&gt;• Roistering of the Technical Crew and assigning there duties.&lt;br /&gt;• Managing the logistic of the shooting equipment.&lt;br /&gt;• Preparing MIS for the utilization of the Equipment &amp; Technical Manpower.&lt;br /&gt;• Co-ordination of the vehicles&lt;br /&gt;• Facilitating the shooting crew.&lt;br /&gt;• Arranging for the freelancer technical Crew if required.&lt;br /&gt;• Finalization of the rate and the payment terms.&lt;br /&gt;• Arranging for the technical Crew and equipment.&lt;br /&gt;• Controlling of Production during the shoot.&lt;br /&gt;• Arranging for the Broadcast Equipment.&lt;br /&gt;• Arranging for the Technical Crew and assigning there duties.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Our Services:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;We provide complete infrastructural support for foreign and Thailand film producers along with the following services:LOCATION SCOUTING:&lt;br /&gt;&lt;br /&gt;• Location best suited to your script and storyboard.&lt;br /&gt;• E-mail you the photographs of the location that give you a right idea&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;PERMISSION / VISA:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• From the ministry of information and broadcasting&lt;br /&gt;• From the ministry of external affairs, ministry of home and other local government authority&lt;br /&gt;• All private permission is also arranged.&lt;br /&gt;• And also visa clearance&lt;br /&gt;• Customs clearance of equipment (import and re-export)&lt;br /&gt;• Work visas clearance for the entire crew&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;BUDGET:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• The costing of total project professional.&lt;br /&gt;• We are proud of our reliability and the fact that we have never gone over budget in the past.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;HIRING OF CREW AND TECHNICAL PEOPLE:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• We can provide Experienced Crew&lt;br /&gt;• Technical people who have been worked with foreign crew earlier.&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;CASTING:&lt;/span&gt;&lt;br /&gt;• Proper casting for your project&lt;br /&gt;• Only experienced casing Directors.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:180%;color:#ff0000;"&gt;Remark :&lt;/span&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;CASTING AND TALENT BUYOUTS&lt;/span&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;&lt;/span&gt;&lt;br /&gt;The long history of Thailand and its people have endowed the country with a wealth of different ethnicities offering a vast choice of physical characteristics for every type of casting.&lt;br /&gt;&lt;br /&gt;Its long relationship with Foreign casting agents and its regular production levels mean that Sky Exits Films has been able to successfully fully cast films and mini-series in several languages, in many countries. Keeping costs in mind, Sky Exits Films can negotiate full talent buyouts for all types of projects.&lt;br /&gt;&lt;br /&gt;Sky Exits Films is a full service casting and coordinating company. Our staff consists of 3 casting directors and several talent coordinators / assistants. Our Online Video Castings allows us to cast several projects at one time also providing our clients with an easy to use casting tool available to them. Saving everyone time and money! Our website provides our clients with 2 to 4 videos on each talent as well as several headshots and resumes. Casting all ages for Commercials , Industrials, Infomercials, TV, Film, Print, Voice Over and Conventions. We provide superior service by giving fast response time and on-site coordination. Traditional and real people casting is also available.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;MAKE UP &amp;amp; HAIR :&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;When it comes to a professional appearance, whether for commercial production, movies, television, stage or private functions, Sky Exits Hair and Makeup is the industry's finest. Offering an experienced and accomplished staff of specialists that will meet all of your production needs. We provide every professional of make-up and hair design artistry, as well as special effects for character portrayals, including bald caps, old aging and injury simulation. Known for dependability and detail, Sky Exits Hair and Makeup offers competitive rates to ensure a profit for your production.&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;HOTEL AND TRANSPORTATION:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• Air ticketing domestic and international&lt;br /&gt;• Negotiate with hotels&lt;br /&gt;• Transporter&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;CATERING:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• All Kind Of Multi-cuisine A, B, C Catering In Budget&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;SECURITY/POLICE PROTECTION/ INSURANCE:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• We mainly concern about crew safety&lt;br /&gt;• We can provide security and insurance for equipments, main talent-cast, crew set.&lt;br /&gt;• Insurance of cast and crew and set&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;SETTING UP PRODUCTION OFFICE:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;• Stock • Art, Property (Prop) And Set&lt;br /&gt;• Legal Assistance&lt;br /&gt;• Information about weather dept.&lt;br /&gt;• Processing and editing facilities&lt;br /&gt;• Translators&lt;br /&gt;• POST PRODUCTION SERVICE&lt;br /&gt;• ANY THING, WHICH MEET YOUR PROJECT'S REQUIREMENT.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:180%;color:#3366ff;"&gt;Advertising films :&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;We have successfully completed many ad films and promos with very well known names in the world of Advertisin Film Shooting.&lt;br /&gt;&lt;br /&gt;We provide complete services required for Adverting Film Shooting and Promos at very reasonable charges. You can search the locations in seconds to identify a shortlist of places that meet your Advertising film requirements. Our detailed information about Thailand climate and geography enables you to quickly compare possibilities.&lt;br /&gt;&lt;br /&gt;We have experienced team of Advertising film Shooting professionals who have worked earlier with international projects and who understand better needs of international crew.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;LOCATIONS AND LOCATION PERMITS :&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sky Exits Films&lt;/span&gt; can scout, plan for and do pre-production research for any type of production. It has an extensive digital location archive as well as a large print library. Location research and scouting is done by a number of bilingual Thailand location managers.&lt;br /&gt;&lt;br /&gt;Sky Exits Films maintains good, on-going relationships with the various governments and police departments which issue shooting permits, including those for all historical sites and government buildings.&lt;br /&gt;Any and all government benefits are passed on directly to our clients; Sky Exits can advise on areas offering tax based incentives and other local reward programs.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Film Crew :&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;We have done the time-consuming work for you to create Thailand resource focused on pre-production. Now you can find what you’re looking for quickly and easily from just one source. We have library of various locations and people if you require we can mail you to select the best match to you storyboard / script.&lt;br /&gt;&lt;br /&gt;We are providing both Thai and foreign crews according to the requirement of your script.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sky Exits Films&lt;/span&gt; offers the entire range of multilingual and highly specialized filmmaking professionals. From heads of departments through to legions of extras, Sky Exits can organize top quality support for producers shooting in Thailand or around Asia.&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sky Exits's crews&lt;/span&gt; are accustomed to working with foreigners, in the 'international' way, and are known for being adaptable, hard working and accommodating.&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Producers Line Producers:&lt;/span&gt;&lt;br /&gt;Direction Chief&lt;br /&gt;Assistant Directors&lt;br /&gt;Associate Directors&lt;br /&gt;First Assistants / 1st AD Directors&lt;br /&gt;Second Assistants / 2nd AD&lt;br /&gt;Directors of Photography HD / High Def / High Definition&lt;br /&gt;Directors of Photography / DP / Cinematographers&lt;br /&gt;Script continuity&lt;br /&gt;Floor Manager&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Script:&lt;/span&gt;&lt;br /&gt;Script&lt;br /&gt;Screenplay&lt;br /&gt;Dialogue writers&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Production dept.:&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;Production coordinator&lt;br /&gt;Production Manager&lt;br /&gt;Production Secretaries&lt;br /&gt;Production Supervisors&lt;br /&gt;Production Assistant&lt;br /&gt;Book keeper&lt;br /&gt;Location scouts&lt;br /&gt;Location Manager&lt;br /&gt;Transport coordinator&lt;br /&gt;Runner/Driver&lt;br /&gt;Financial Controller&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Equipment:&lt;/span&gt;&lt;br /&gt;Technicians Director of Photography&lt;br /&gt;Camera Crew Clapper / Loader&lt;br /&gt;Camera Crew First Assistants / 1st AC&lt;br /&gt;Camera Crew Second Assistants / 2nd AC&lt;br /&gt;Camera Crew Video Assistants / Cable / Utility&lt;br /&gt;Camera Operators / Cameraman Cranes / Jibs&lt;br /&gt;Camera Operators / Cameraman Film [400]&lt;br /&gt;Camera Operators / Cameraman HD / High Def / High Definition&lt;br /&gt;Camera Operators / Cameraman Steadicam&lt;br /&gt;Camera Operators / Cameraman Underwater&lt;br /&gt;Camera Operators / Cameraman Video&lt;br /&gt;&lt;br /&gt;Gaffers&lt;br /&gt;Gaffers Rigging&lt;br /&gt;Generator Operators&lt;br /&gt;Grips Grips Dolly&lt;br /&gt;Grips KeyGrips Rigging&lt;br /&gt;&lt;br /&gt;&lt;span style="color:#3366ff;"&gt;Focus puller/camera assistant:&lt;/span&gt;&lt;br /&gt;Video assistant operator&lt;br /&gt;Electrician/light assistant&lt;br /&gt;Still photographer&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Art Department :&lt;/span&gt;&lt;br /&gt;Art Director&lt;br /&gt;Set Dresser&lt;br /&gt;Stage Managers&lt;br /&gt;Prop Department&lt;br /&gt;Graphic Designer&lt;br /&gt;Construction Manager&lt;br /&gt;Builder/contractor&lt;br /&gt;Painter&lt;br /&gt;Carpenters&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sound &amp;amp; SFX:&lt;/span&gt;&lt;br /&gt;Special effects person&lt;br /&gt;Stunt coordinator&lt;br /&gt;Stunt man/woman&lt;br /&gt;Sound Mixers / Recording&lt;br /&gt;Special Effects Assistants&lt;br /&gt;Boom operator&lt;br /&gt;Audio Technicians&lt;br /&gt;Composer background score&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Wardrobe:&lt;/span&gt;&lt;br /&gt;Costume designer,&lt;br /&gt;Onset wardrobe,&lt;br /&gt;Stylist… Make-Up&lt;br /&gt;Hair Stylists&lt;br /&gt;Make-Up Artists&lt;br /&gt;Special makeup artist&lt;br /&gt;Wigs&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Other:&lt;/span&gt;&lt;br /&gt;Assistants Secretary&lt;br /&gt;Accountant&lt;br /&gt;Catering&lt;br /&gt;Animal handler&lt;br /&gt;Office coordinator&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:180%;color:#ff0000;"&gt;Why Sky Exits Films :&lt;/span&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;The Most Awarded Production Companies in the world&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-size:130%;color:#3366ff;"&gt;Sky Exits Film&lt;/span&gt; Production House in Bangkok Thailand. &lt;span style="font-size:130%;color:#ff0000;"&gt;We were no. 5 The Most Director Awarded in the world and no. 9 The Most Awarded Production Companies in the world in 1999 from Gunn Report from Shots.&lt;/span&gt; We are one of a leader production house for TV Commercial to support most of large and well-established advertising agencies both local and worldwide.&lt;br /&gt;&lt;br /&gt;We are located at 2136/5-6 Ladprao Rd, Wangthonglang, Bangkok 10310 THAILAND.&lt;br /&gt;&lt;br /&gt;Contact us: Tel no. + 66 2933 6470 / Fax no. + 66 2530 3666&lt;br /&gt;&lt;br /&gt;E-mails us: &lt;a href="mailto:aum@skyexits.com"&gt;aum@skyexits.com&lt;/a&gt; , &lt;a href="mailto:krom@skyexits.com"&gt;krom@skyexits.com&lt;/a&gt; , &lt;a href="mailto:juh@skyexits.com"&gt;juh@skyexits.com&lt;/a&gt;&lt;br /&gt;(Juh Mobile Phone no. + 66 8 5070 1205)&lt;br /&gt;&lt;br /&gt;Home Page &lt;a href="http://www.skyexits.com/"&gt;http://www.skyexits.com/&lt;/a&gt;&lt;br /&gt;Blog : &lt;a href="http://skyexits-showreel.blogspot.com/"&gt;http://skyexits-showreel.blogspot.com/&lt;/a&gt;&lt;br /&gt;Blog : &lt;a href="http://skyexits.blogspot.com/"&gt;http://skyexits.blogspot.com/&lt;/a&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;1600 delegates for 10 th Asia Pacific Advertising Festival (AdFest), were welcomed by a live band at the entrance of the venue at PEACH, Royal Cliff Beach Resort in Pattaya Thailand. The carnival atmosphere broadcast that the celebrations were about to commence for the largest ever gathering of advertising and production professionals in Asia Pacific. &lt;br /&gt;&lt;br /&gt;The event kicked off with concurrent screenings of 895 TV award entries and an exhibition of two-dimensional media works, spanning three floors of the convention hall. This included 1,453 press entries and 1,392 outdoor entries as well as entries for DM, Cyber, 360 and Contagious Lotus for Innovation awards. &lt;br /&gt;&lt;br /&gt;AP AdFest 2006 is the largest yet. 5,012 creative works have been submitted from over five hundred agencies in forty-nine cities around the region - a six per cent increase on the number of entries entered in 2006. &lt;br /&gt;&lt;br /&gt;The AdFest speaker sessions kicked off in the afternoon with the latest Gunn Report, the global ranking of creative success, presented by Donald Gunn. &lt;br /&gt;&lt;br /&gt;In the Gunn Report, Thailand was ranked as the 5 th most awarded country worldwide in 2006 and first in Asia Pacific. &lt;br /&gt;&lt;br /&gt;Four Asia Pacific agencies fared well in the Gunn Report’s worldwide rankings. Ogilvy &amp; Mather Bangkok took 20 th position, JEH United Bangkok was placed 19 th equal, Creative Juice/G1 Bangkok was 9 th and Dentsu ( Tokyo &amp; Osaka) was ranked 3 rd equal. &lt;br /&gt;&lt;br /&gt;Thailand production company, Phenomena was also ranked the second most awarded production company in the world in 2006, against stiff competition from London production companies, which took first, third and fourth places. Thanonchai Sornsrivichai from Phenomena trounced all the competition to become the most awarded director in the world in 2006. &lt;br /&gt;&lt;br /&gt;AdFest Lotus Awards play a contributing part towards worldwide rankings in the Gunn Report and this year’s results are eagerly anticipated. &lt;br /&gt;&lt;br /&gt;Judging for the Lotus Awards started on Sunday, March 11 th and fifty-one judges have generously given their time to select the winners for ten award categories, including TV, Press, Outdoor, DM, Cyber, Radio, 360, Contagious Lotus for Innovation, Film Craft and Print Craft. &lt;br /&gt;&lt;br /&gt;While the judges were hard at work selecting the Lotus Awards, another group of people were burning the midnight oil. While most delegates were preparing to travel to AdFest, twenty-eight young creatives from fourteen different countries were stretching their minds to complete the 60 second commercial brief given to them, entitled, ‘You can do good things in Pattaya’. The Young Lotus Workshop took place from 12 -14 th March and was moderated by BBDO Asia, who invited an international group of speakers from BBDO offices in Europe and Asia. The entire project has been filmed reality-style and the edited results will be presented to delegates at AdFest on Saturday, 17 th March. &lt;br /&gt;&lt;br /&gt; Jimmy Lam, President of the AdFest Working Committee says, “The Young Lotus Workshop starts a fire in the belly of participants that keeps smouldering, until long after AdFest closes. Contestants are exposed to a wealth of experience and talent, learn the thrill of close competition and build relationships across the region that they will remember for the rest of their careers.” &lt;br /&gt;&lt;br /&gt;Young Lotus participants were pre-selected by the local advertising association in each country and have already outshone their competitive compatriots. Winning Young Lotus will define their achievement on a regional level. Participants for this year’s workshop include teams from Bangkok, Beijing, Colombo, Dhaka, Ho Chi Minh City, Hong Kong, Jakarta, Kuala Lumpur, Manila, Mumbai, Seoul, Singapore, Taipei and Tokyo. &lt;br /&gt; &lt;br /&gt;&lt;br /&gt;The first day at AdFest 2007 concluded with two speaker sessions in the afternoon. &lt;br /&gt;&lt;br /&gt;   &lt;br /&gt;David McCaughan from McCann-Erickson Tokyo presented insights into what really motivates consumers from the McCann PULSE research study. His first insight was the title of his presentation, “Don’t Call Them Consumers”. &lt;br /&gt;&lt;br /&gt;Japan Association of TV Commercial Production Companies (JAC) presented five short films produced by young directors from around Asia. The theme they worked on was “Turning Ten” and the showcase of creativity comprised of five very different views. Directors contributing to this annual project were Ms. Kyoko Funakoshi from AOI Adverting Promotion Inc ., Tokyo; Ms. Samantha Scott-Blackhall from Salt Films Pte Ltd in Singapore; Ms. Marian Basa from Industria Productions in Manila; Mr. Rezaur R Khan Piplu from Adcomm Limited/Screaming Girl Production in Bangladesh and Mr. Ben Fisher from Curious Film Ltd, Auckland. &lt;br /&gt;&lt;br /&gt;To end the day, delegates were treated to an evening gathering around the Royal Cliff Beach Resort poolside for the official Welcoming Ceremony of the regional advertising festival. &lt;br /&gt;&lt;br /&gt;AdFest has ten years of success to look back on but more importantly, the chance in the future to educate, encourage and influence the next generation of creative communicators in Asia Pacific.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-1613812397745814342?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/1613812397745814342/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=1613812397745814342' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/1613812397745814342'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/1613812397745814342'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/06/asia-pacific-advertising-festival.html' title='Asia Pacific Advertising Festival'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://2.bp.blogspot.com/_Pa2tliG9L-c/RkB-p1D87bI/AAAAAAAAAIo/52hRGUnFI5Y/s72-c/AAA_014.JPG' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-2512679923672343976.post-5316398795346760604</id><published>2007-04-20T01:36:00.000-07:00</published><updated>2007-04-20T01:38:32.434-07:00</updated><category scheme='http://www.blogger.com/atom/ns#' term='Japan Dominates Asia Pacific AdFest'/><title type='text'>Japan Dominates Asia Pacific AdFest</title><content type='html'>Reflecting the immense popularity of mobile phones in Asia, where young consumers use them more as cameras, instant messaging devices and music players than mere telephones, AdFest turned to mobiles for a unique contest in its Young Lotus Workshop, which became one of the highlights of this year's AdFest.&lt;br /&gt;"Asia is ahead of the U.S. when it comes to the adoption of new media like the internet and mobile phones," both by consumers and marketers, said Benjamin Palmer, CEO and chief creative officer of The Barbarian Group, Boston, who chaired the cyber jury.&lt;br /&gt;At the workshop, moderated this year by BBDO, 28 young creatives from 14 countries had 24 hours to complete a 60" commercial on the topic "You can do good things in Pattaya," suggested by the town's mayor. Pattaya is best-known as a seedy spot catering to sex tourists, an image local leaders want to change.&lt;br /&gt;The ads, many of which delighted delegates and were shown on continuous loop in the exhibition hall, were filmed with the video camera in a Nokia N931 mobile phone and then edited on laptop computers, "an exercise that shows how fast digital media is advancing and advertising skills are changing," said Suthisak Sucharittanonta, chairman-chief creative officer, BBDO, Bangkok.&lt;br /&gt;The winning effort, by Team Tokyo, was filmed and will be edited into a 30-minute TV program that will be broadcast around Asia on TV stations as well as on MTV's Asian feeds.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/2512679923672343976-5316398795346760604?l=jakarta-younglotus.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://jakarta-younglotus.blogspot.com/feeds/5316398795346760604/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://www.blogger.com/comment.g?blogID=2512679923672343976&amp;postID=5316398795346760604' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/5316398795346760604'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/2512679923672343976/posts/default/5316398795346760604'/><link rel='alternate' type='text/html' href='http://jakarta-younglotus.blogspot.com/2007/04/japan-dominates-asia-pacific-adfest.html' title='Japan Dominates Asia Pacific AdFest'/><author><name>YoungLotusBBDO.SkyExits@gmail.com</name><uri>http://www.blogger.com/profile/02607815664615423631</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry></feed>
